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More than an Image Consultant

There's Nothing More Festive Than Your Red Lipstick

  • Writer: Magda Kazoli
    Magda Kazoli
  • Dec 21, 2025
  • 9 min read

Updated: Dec 22, 2025


Confident woman 50+ enjoying her unique style

How a single swipe of crimson can transform not just your look, but your entire holiday season


The baubles are twinkling, the mulled wine is warming, and somewhere in the distance, carols are playing. You're getting ready for yet another festive gathering, standing in front of your wardrobe thinking "What am I going to wear?" Sound familiar?

But here's the thing - before you dive into your closet, there's one simple ritual that can instantly make you feel pulled together, confident, and utterly festive. One tiny tube that holds more power than your entire Christmas jumper collection. Your red lipstick.

The Magic in a Single Swipe


I know what you might be thinking: "Magda, red lipstick? That's a bit much for me." Or perhaps, "I haven't worn red since my twenties!" Listen, I understand those feelings completely. Red lipstick can feel intimidating. It's bold. It's statement-making. It draws attention. And that's precisely why it's brilliant.


Because during the holidays - when everything around us is sparkling and red and green and utterly festive - there's no better time to embrace a colour that says, "I'm here, I'm joyful, and I'm celebrating life." Red lipstick doesn't just complement the season. It is the season, wrapped up in a tiny tube you can slip into your handbag.

A Love Story That Spans 5,000 Years


Did you know that red lipstick has been making women (and men!) feel powerful for literally thousands of years?

The ancient Sumerians were crushing gemstones and wearing them on their lips over 5,000 years ago. Cleopatra herself created her signature crimson pout using crushed insects, fish scales, and beeswax. Not exactly what we'd pop on today, granted - but the intention was the same: to command attention, to signal status, to feel beautiful.


Fast forward through history, and red lipstick has been everything from a symbol of aristocracy (Queen Elizabeth I adored her bright red lips and believed they had magical healing powers!) to a mark of rebellion. In the 1770s, England actually passed a law stating that a marriage could be annulled if a woman wore lipstick before her wedding day. Can you imagine? They called it witchcraft!


But women didn't stop. Because red lipstick has always been about more than just beauty - it's been about defiance, strength, and owning your presence in the world. During the suffragette movement in 1912, Elizabeth Arden handed out tubes of bright red lipstick to women marching for the right to vote. It became their battle cry, painted across their lips. A silent but powerful statement: "We will not be ignored."


And during World War II, when Hitler declared his hatred for red lipstick on women, Allied forces did what any brilliant group of women would do - they wore even more of it. Cosmetic companies released shades called "Victory Red" and "Fighting Red!" It became mandatory for women serving in the US military. Red lipstick became patriotism, resilience, and feminine strength all rolled into one.

From ancient queens to modern-day women heading to Christmas parties, red lipstick has always carried a message: "I'm here. I matter. Watch me shine."


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The Science Behind the Swipe


Now, you might think all of this is lovely history, but does red lipstick actually do anything beyond looking nice? The answer, backed by science, is a resounding yes.

Researchers at the University of Manchester discovered that women wearing red lipstick are perceived as more competent, confident, and successful. Not just attractive - but actually more capable and powerful. The colour red triggers our brains to pay attention. It increases heart rate, stimulates energy, and creates an instant perception of authority.


In another study, women wearing red lipstick reported feeling significantly more confident and outgoing. The simple act of applying that crimson colour released a boost of dopamine - that lovely "feel-good" chemical in our brains. It's not vanity. It's neuroscience!

The "red effect," as researchers call it, shows that red lipstick makes you stand out in photographs, draws people's eyes directly to your mouth (which means they're paying attention to your words), and genuinely affects how others perceive you in professional and social settings.


One study even found that putting on makeup, particularly a bold shade like red lipstick, can increase positive mood and energy by up to 25% - even if no one else sees it. It's self-care as ritual. A tiny act of kindness to yourself that ripples outward into your entire day.

Why Red Lipstick and the Holidays Are a Perfect Match


There's a reason red lipstick sales soar during the festive season. It's not just coincidence. During the holidays, we're surrounded by the colour red - wrapping paper, ribbons, Christmas crackers, Santa hats, poinsettias. Red is the colour of celebration, of warmth, of joy. When you wear red lipstick during this season, you're not standing out in a jarring way - you're harmonising with everything festive around you.


Think about it: you can throw on a simple jumper, minimal makeup, and a swipe of red lipstick, and suddenly you look ready for any Christmas party, family gathering, or festive lunch. You don't need a smoky eye or elaborate contouring. Red lipstick does the heavy lifting for you. It's elegant. It's timeless. It's effortlessly festive.


And here's the secret many women don't realise: red lipstick is actually incredibly forgiving. While we might worry that it will draw attention to imperfections, the opposite is true. That bold pop of colour becomes the focal point, and suddenly the dark circles under your eyes disappear and your smile shines bright! Red lipstick is like wearing confidence as an accessory.


As one beauty writer perfectly described it: "Red lipstick at Christmas is a rite of passage." Even women who normally stick to nude or pink shades find themselves reaching for red during the holidays. There's something about the season that makes us braver, bolder, more willing to embrace a bit of glamour.

Finding Your Perfect Red (Yes, It Exists!)


"But Magda," you might be saying, "I've tried red lipstick before and it looked terrible on me!" I hear this all the time. And here's what I've learned after years of working with women on their colour analysis: there isn't just one red. There are hundreds of reds, and some of them are absolutely, perfectly, made-for-you.


The key is understanding your undertone:

·      If you have cool undertones (think pink, blue, or violet hues in your skin), you'll shine in blue-based reds.

·      If you have warm undertones (golden, peachy, or yellow hues), your perfect reds will have orange or coral bases.


And if you don't yet know your undertone? Well I have news for you. Start with the fail-safe - a true red like the iconic Christian Dior 999. It's the classic Santa Claus red that flatters nearly everyone, and it's the perfect place to begin your red lipstick journey this Christmas.


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Red Lipstick as Part of Your Visual Voice


This is where everything comes together beautifully. Your Visual Voice isn't about following trends or copying what everyone else is wearing. It's about discovering what makes you feel like yourself - only amplified, confident, and utterly authentic.

Red lipstick, when you find your perfect shade, becomes part of that voice. It's a signal to the world (and to yourself) that says: "I'm celebrating. I'm present. I'm not hiding."


Think about how you want to feel during the holidays. Not how you think you should feel, but how you genuinely want to show up. Do you want to feel elegant? Playful? Bold? Joyful?


Your red lipstick can be the shorthand for all of that. It's a tiny detail that communicates so much. And here's the thing - when you wear something that truly feels like you, when it aligns with your Visual Voice, you don't feel like you're wearing a costume. You feel like you're wearing your best self.


That's the magic of getting it right. You're not trying to be someone else. You're simply becoming more you.


The Ritual of Putting It On


There's something almost meditative about applying red lipstick, isn't there? You stand in front of the mirror. You steady your hand. You carefully trace your lip line. You press your lips together. You check the reflection.


For many women, this simple act becomes a moment of transformation. Not because the lipstick changes who you are, but because it gives you permission to step into a bolder version of yourself.


As one makeup artist beautifully put it: "Red lipstick is a source of strength. You put it on and suddenly you feel more capable than you did without it."

It's your confidence boost. Your little secret weapon tucked in your handbag, ready to be deployed whenever you need a lift.


During the often chaotic, sometimes overwhelming holiday season - when you're juggling family gatherings, work parties, shopping, cooking, and trying to find a moment to breathe - that one swipe of red can be your anchor. Your reminder that you're still you underneath all the festive madness. You're still here. You still matter. You're still beautiful.


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A Few Practical Tips for Red Lipstick Success


Because I'm nothing if not practical, here are my top tips for wearing red lipstick with confidence:

·      Prep your lips. Exfoliate gently and moisturise. Red lipstick shows everything, so smooth, hydrated lips are your best friend.

·      Use a lip liner. Choose one that matches your lipstick shade. This isn't about being fussy - it's about preventing the dreaded "bleeding" effect and making your colour last longer.

·      Start in the centre. Apply your lipstick to the centre of your lips first, then work outward to the corners. This gives you more control and a more even application.

·      Blot and reapply. For extra staying power, apply one coat, blot with tissue, then apply a second coat. This technique makes your lipstick last through dinner, drinks, and kisses under the mistletoe.

·      Keep it simple elsewhere. When you're wearing a bold red lip, your makeup everywhere else can be minimal. A bit of mascara, groomed brows, and you're done. The red lip is your statement.

·      Carry it with you. Pop your red lipstick in your bag for touch-ups. Even the best formula needs a refresh after eating or drinking.

·      Own it. This is the most important tip. Wear your red lipstick with confidence. If you feel self-conscious, fake it for the first ten minutes. I promise, the feeling will pass, and you'll catch yourself smiling at your reflection.


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An Invitation to Embrace the Red


So here's my challenge to you this festive season: Whether you're a long-time red lipstick lover or someone who hasn't worn it since your twenties - I want you to wear your best red lipstick.


If you're uncertain start with that fail-safe true red - the iconic Christian Dior 999 I told you before - the Santa Claus crimson that works for nearly everyone. Then, if you're curious, explore the cool berry tones or warm coral shades that align with your undertone – if you are familiar with that.


Visit a beauty counter. Take your time. No rushing, no pressure from sales assistants pushing their favourite. Trust your instinct. You'll know when you've found it because you'll feel it - that little spark of excitement, that voice inside whispering, "Yes, this is me."

And then, wear it. To the Christmas party. To the family dinner. To the supermarket on a Tuesday. To the office. To lunch with friends.


Because if 5,000 years of history has taught us anything, it's that red lipstick isn't about the occasion. It's about the woman wearing it. It's about claiming your space, celebrating yourself, and deciding that you deserve to feel beautiful - not someday, not when you've lost ten pounds or bought the perfect outfit, but right now, today, exactly as you are.


Red lipstick doesn't care if your house is a mess or you burnt the mince pies or you're wearing last year's party dress. It doesn't care if you're 25 or 55 or 85. It doesn't care if you feel like you've "got it all together" or if you're barely holding it together.


Red lipstick just wants to make you smile when you catch your reflection. It wants to give you that little boost of "I've got this." It wants to remind you that you're still here, you're still vibrant, and you still deserve to shine.


The Gift You Give Yourself


The holidays are filled with giving - to family, to friends, to colleagues, to charities. We spend weeks thinking about what everyone else might like, what will make them smile, what will show them we care. But what about you? What are you giving yourself?


Your perfect red lipstick might just be the best gift you receive this season. Not because it's expensive (though some are, and some aren't - there's a perfect red at every price point). But because it's a gift that keeps giving. Every time you put it on, you're telling yourself: "I matter. I'm worth this small act of care. I deserve to feel beautiful."


And isn't that what the holiday season should really be about? Not perfection, not stress, not trying to live up to impossible standards - but joy, celebration, and taking a moment to honour yourself?


So this Christmas, as you reach for your red lipstick (your new one or your faithful old favourite), I want you to do something for me. I want you to look at yourself in the mirror, really look, and say: "There she is. There I am. Ready for the festivities. Ready for whatever comes. Still me, still here, still shining."


Because there's truly nothing more festive than your red lipstick - and the confident, radiant, utterly beautiful woman wearing it.


Happy holidays, darling. You've got this. You truly do.


Remember: the most beautiful thing you can wear this holiday season isn't the dress or the jewellery - it's the smile that comes from feeling genuinely, authentically yourself. And sometimes, that starts with a single swipe of red.


You deserve to shine. Don't forget it.

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